The following is a guest post from Ben Eubanks.
Newsflash: social media still isn’t being taught in college
Sure, some people get a little bit of education in that area, but most of us must go forward learning what we can freestyle. But just because I didn’t get it doesn’t mean nobody else should.
The changing (social) world
There are some different ideas that are changing our world on a daily basis. Here are a few that could be helped with some social media education.
- Education is not over when you get a degree-it’s just the beginning. Use social tools to continue a lifetime of learning.
- One of the greatest tools that hardly anyone is taught in college? Networking. And social media has completely revolutionized the arena of networking.
- Free is not going anywhere. For the most part, the available tools are completely free. You no longer have to have buckets of money to get access to top-shelf tech.
- Branding (whether corporate or personal) is one of the hottest topics today. Knowing how to use social media means you can significantly influence how people view you or your organization.
Social media wasn’t taught in my school. In one of my earliest posts I talked about how school didn’t seem to teach me much about what a job in HR would be like. If they, as I mentioned in that post, didn’t even mention some of the more traditional HR tools like the HRIS, ATS, etc., then they certainly didn’t talk about innovative new tools and technologies like social media.
When Mike reached out to me for this guest post, I was surprised. Why? Because I didn’t have much to share on the topic. I didn’t hear a single mention of anything social media related in my entire four years of college.
Since then, I have learned an incredible amount simply by allowing my natural curiosity and need to guide my exploration of the social tools available. I don’t know how things would have been had I learned some of it in my formal education, but I think it’s turned out pretty well so far.
What do you think? Should social media be taught in college? If so, should students be taught based upon their major/focus or just as a general group?
Photo credit: Oversocialized
Ben Eubanks is the author of UpstartHR. He brings a new perspective to the field of HR.
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